Optimize your professional profile for engagement Instead, we recommend a combination of strategies to establish yourself on the platform and get in front of your target audience.īelow are nine tips to help you do exactly that. Listen: there is no “silver bullet” for attracting LinkedIn leads. 9 proven LinkedIn lead generation strategies to consider The rapid growth of the platform means that competition for your customers’ attention is fiercer than ever.Īs a result, it pays to understand the best practices of LinkedIn and what you can do to stand out from the crowd. That said, LinkedIn lead gen doesn’t happen by accident. The same stats also highlight that the platform generates nearly 300% more B2B leads for marketers versus the likes of Facebook.įrom attracting new customers to raising awareness for your brand, LinkedIn is a staple of any B2B marketing funnel. If you’re in B2B, now’s the time to iron out your LinkedIn lead generation strategy.įor starters, recent social media statistics note that 45% of B2B marketers have already won customers through LinkedIn.
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